We began as two students who felt deeply inspired after attending a conference by Gary Vee. He talked about the power of content and how leveraging on social media is essential for businesses and individuals to survive in future.
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We realised that many business owners, coaches and people who wanted to create content didn’t have the skills to do so - but had tons of knowledge and stories they wanted to share from their experience.

We had a knack for breaking down complex ideas to simple ones... Thought this was something we had the skills and passion to help with.

We were inspired to take action. One week later, we secured our first client.
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Over time a huge realisation hit us - We grew up seeing the faces of Western leaders and learning from their ways of success, which are passed down from one generation to another. There are many Asian leaders who are also achieving great things and changing the world, but most of them stay in the shadows.
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Our direction became clearer. We scaled whacked from a

2-person gig to a lean startup team — to change that. We want to give the business leaders of SouthEast Asia a voice to revolutionise the world and inspire generations to come.